Mercaux is listed in Retail Week’s Discovery 50 list, which shines a light on the world’s top tech companies whose innovative solutions are supporting the retail sector both during the pandemic and in the future. Mercaux was also listed as Technology Vendor of the Year UK at the RTIH Awards. Mercaux helps retail stores transition from a simple sales channel into a multi-purpose experience, fulfilment and remote selling centre. We do this by bringing the benefits of digital in-store to power ‘The Connected Store’. Our “Connected Store Associate” solutions, Sales Assist, Omnichannel and Clienteling, equip staff with instant access to product information, company-wide inventory, digital content, customers’ profiles and wish lists, through to mobile checkout capabilities.
Our Remote Selling solutions further allow Associates to communicate with customers via WhatsApp, SMS and Video. Our “Connected Customers” solutions, B2C In-Store Web App, Self Service Kiosks and Digital Fitting Rooms, allow customers that want to keep socially distanced from staff in-store to serve themselves. Our “Connected Insights” use these technologies to opens the black box of in-store data so retailers can understand what actions contribute to a sale (or lost basket) in a customer’s path-to-purchase by revealing customer behaviours, staff performance and product funnels, and match these with insights from other channels. Mercaux is a “Digital Lego” Platform, which means that all our solutions are seamlessly integrated together, but still can be launched independently giving you flexibility and agility to chose your own path to digitalisation.
When clients like Nike, French Connection and Tendam adopt digital tools in their stores, they see an increase in conversion, loyalty and units per transaction (UPT). On average they experience a sales uplift of 8% and 5x ROI.